Unlike iOS, Android is available across numerous devices, manufactured by numerous companies. While this is one of the things that makes Android great (as an open alternative that fosters competition), it is also one of the reasons why Android is so hard to market as a software product. Of course, that is only compounded by the fact that Google doesn’t do rarely does any real world advertising [Ok, I stand correct on the claim Google doesn't do real world advertising, see below]. While Apple can promote their software and hardware simultaneously, exposure of the Android OS has to occur when manufacturers promote their own devices, which obviously means numerous campaigns where the up-sell of Android is only part of the sell. As a result we’ve seen Apple…

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